Case Study: Victrola automates and streamlines omnichannel order-to-cash with Cleo Integration Cloud

Victrola Selects Cleo Integration Cloud to Amplify Omnichannel Order-to-Cash Automation

Victrola, the century-old turntable and audio brand, faced a labor-intensive omnichannel order-to-cash process with frequent SAP ECC IDoc errors, slow trading-partner onboarding, and limited visibility due to a rigid third-party MSP integration layer. To modernize its supply chain integration and prepare for a future ERP migration, Victrola selected Cleo, notably deploying Cleo Integration Cloud (CIC) and Cleo Managed Services, to address these challenges.

Working with Cleo, Victrola migrated EDI and API flows onto CIC and used Cleo’s managed services and connectors (including Shopify) to onboard partners and troubleshoot integrations. The result: D2C shipments dropped from as long as three days to three hours or less, onboarding times fell from months to typically under five days, and errors plunged—from an historical ~5% (or thousands of IDoc errors) to well under 50 errors per month; a cited comparison shows 1,321 IDoc errors of 13,194 orders (≈10%) in Sept 2023 to just 82 of 17,095 orders (<0.5%) a year later. Cleo’s solution also enabled Amazon Prime eligibility and drastically reduced Shopify errors, delivering faster processing, greater visibility, and scalable growth.

Victrola

Adam Schneider

Senior Director of Enterprise Systems