Case Study: FRDM+ achieves seamless streaming migration and improved subscriber retention with Cleeng

FRDM+ achieves 99.6% subscription transfer success with Cleeng

Frdm+, a subscription motorsports streaming platform launched by YouTuber Cleetus McFarland, faced challenges with scaling its operations. Its lean team was burdened by manual, inefficient processes for handling payments and data, which consumed time better spent on growth. To overcome these limitations and the phasing out of key features from their previous provider, Frdm+ partnered with Cleeng and its Subscriber Retention Management (SRM®) suite.

Cleeng provided the solution by automating workflows and delivering high-quality, usable data and real-time insights. This streamlined operations and reduced the support burden with integrated chatbot and customer care tools. The results were immediate: a seamless migration with a 99.6% subscription transfer success rate and a 94% recurring payment attempt success rate, ensuring strong revenue flow and subscriber retention from day one for Frdm+.

Frdm+