Case Study: CARFAX achieves streamlined content creation and higher productivity with ClearVoice

Rev Up Your Productivity And Streamline Your Content Creation Like CARFAX

CARFAX, the leading vehicle-history database in North America, struggled with time-consuming content management tasks—tracking assignments, version control, maintaining a content calendar and coordinating a distributed pool of freelancers—which hindered productivity for content manager Jim Sharifi. To address this, CARFAX partnered with ClearVoice and adopted ClearVoice’s content workflow platform (messaging, on-platform edits, assignment instructions and an integrated editorial calendar).

ClearVoice implemented on-platform messaging, easy back-and-forth edits, clear assignment instructions and a linked content calendar, giving CARFAX better visibility and control over freelance work. The result was measurable: spikes in productivity, clearer communication, more time to focus on growth, and the ability to do more on the CARFAX blog than in the prior year—streamlining organization and editorial efficiency.

Carfax

Jim Sharifi

Content Manager