Case Study: Cabela's boosts organic search traffic and revenue with ClearVoice

Putting a Great Outdoors Brand on a Path to Greater Organic Search — and Revenue

Cabela’s, North America’s premier outdoor and conservation company, wanted to strengthen its organic search presence and needed a content marketing partner to help drive more visibility and traffic. It turned to ClearVoice for support with content creation and optimization.

ClearVoice delivered a global content strategy that included planning, development, publishing, promotion, and link optimization through reputable third-party placements. As a result, Cabela’s saw 20% growth in organic search traffic in 12 months, rankings for 11,000+ keywords, improved visibility for key search terms, and a 30% reduction in Google ad cost-per-click.

Cabela's

Chris Rocha

Manager Digital Marketing