Case Study: Updater Doubles Website Traffic with ClearVoice

Doubling Website Traffic Monthly with Improved Content from ClearVoice

Updater, a moving app used by over 25% of US households, needed a better way to grow website traffic and meet its SEO goals. With limited in-house content resources, the marketing team turned to ClearVoice for help scaling content production without the cost and inflexibility of a fully internal model.

ClearVoice provided freelance writers, content strategy, and a content platform to help Updater create targeted SEO content more efficiently. The result was a major lift in performance: traffic doubled month over month for six straight months, top-10 Google keyword rankings increased by 733% in six months, and the partnership produced 360 pieces of content totaling 475,000 words.

Updater

Matt Weltz

Performance Marketing Lead