Case Study: Southwest Solutions Group Achieves Top Search Rankings and 60% More Traffic with ClearVoice

Cracking the Content Quandary for a Top-Ranked Storage Solution

Southwest Solutions Group, a company that helps businesses reduce operational costs through storage and resource management solutions, faced a major content challenge as search engine algorithm changes disrupted its existing SEO strategy. Without strong in-house SEO content strategists and writers, its blog content was no longer performing, and its previous approach to publishing high volumes of articles was failing.

Southwest Solutions Group partnered with ClearVoice for strategic content creation and access to skilled freelance writers. ClearVoice helped produce 78 blog articles in the first seven months, making the company’s content more SEO-focused and engaging. The results included a 60% increase in overall website traffic, an 82% increase in non-branded traffic, an 8% increase in branded traffic, and top rankings for six product lines.

Southwest Solutions Group

Shawn Panosian

Director of Marketing and Product Development