ClearSummit
5 Case Studies
A ClearSummit Case Study
isms began as a project conceived in 2011 to let people compartmentalize social sharing—sending quotes and overheard lines to everyone or just a few contacts at a time, before Snapchat or group messaging were common. ClearSummit designed and built a native iOS app (Objective‑C) to bring that idea to life.
ClearSummit created the app’s visual design, leveraged iOS 7 interface features, and iterated with short background videos, photos, and a lightweight, text‑first feed, ultimately launching isms in early 2014. Although market timing limited mainstream adoption as Snapchat gained traction, the project delivered a shipped product and valuable design, development, and pitching experience that served as a launching pad for ClearSummit.