Case Study: HER ONE reduces churn with Influence and Loop

How HER ONE reduced churn with Influence and Loop

Her ONE, a Berlin-based wellness company, faced a challenge with subscriber churn. Although they had a loyal customer base, their loyalty points were not being utilized to retain subscribers at the critical moment they considered canceling. They engaged Clearer.io's Influence loyalty platform to help bridge this gap between engagement and retention.

Clearer.io's solution integrated its Influence platform with the subscription management tool Loop. This connection allowed customers to redeem loyalty points directly during the cancellation process. The implementation doubled overall save rates to over 12%, with the points redemption option becoming the top-performing save treatment. For Clearer.io, this demonstrated how their product drives retention through smart integrations, reducing churn without resorting to discounts.

HER ONE