Clear
48 Case Studies
A Clear Case Study
Sarcoma UK, a national charity supporting those affected by a rare cancer, needed to ensure its website was clear and accessible for patients, families, and fundraisers. Key challenges included helping users easily find critical information, improving mobile experience pain points, and ensuring compliance with WCAG accessibility standards. The charity engaged Clear to conduct a UX audit and other services to create a more inclusive and user-friendly website.
Clear implemented a comprehensive solution including an accessibility audit, usability testing with real users, and a review of the site's information architecture. This identified 95 severe accessibility issues on the homepage alone and highlighted major pain points in navigation and the donation process. As a result, Sarcoma UK received a prioritized roadmap for immediate fixes and long-term improvements, which minimized donation friction and provided actionable recommendations to implement changes with confidence.