Case Study: Rootly Achieves Zero-Downtime AWS Marketplace Co-Sell Automation with Clazar

Rootly scales AWS co-sell operations with Clazar and 100% active deal coverage

Rootly, a provider of AI-powered on-call and incident management software, faced challenges scaling its AWS Marketplace co-sell operations. They needed an automated and accurate way to submit opportunities to the AWS Co-Sell Engine (ACE) portal and struggled with revenue recognition using their previous vendor's tool. Rootly turned to Clazar's Cloud Sales Acceleration Platform for a solution.

Clazar implemented its platform, including a Salesforce integration, to automate co-sell submissions and provide accurate revenue data. The results for Rootly included a seamless migration with zero downtime and 100% of active deals being submitted to ACE. This scaled their co-sell opportunity creation from single-digit to triple-digit submissions per month, unlocking significant growth on the AWS Marketplace.

Rootly