Case Study: Facets scales cloud marketplace GTM with Clazar

Facets launches on 3 cloud marketplaces in weeks with Clazar

Facets.Cloud, a provider of a self-hosted developer platform for cloud automation and DevOps, faced the challenge of launching and maintaining its presence across three major cloud marketplaces. The ever-changing requirements and the significant engineering lift required to build and maintain API integrations were major distractions from their core product, hindering their go-to-market strategy. They sought a partner to help them operationalize this new sales channel seamlessly and chose to work with Clazar.

With Clazar's platform and white-glove implementation service, Facets was able to launch transactable listings on AWS, Azure, and GCP marketplaces within weeks with zero engineering effort. The solution provided a centralized interface to manage all marketplaces, create private offers quickly, and gain deep insights into performance analytics. As a result, Facets saved months of development time and costs, operationalized a new revenue stream, and gained the ability to scale their cloud marketplace presence effectively with Clazar.

Facets