Clay
19 Case Studies
A Clay Case Study
ServiceBell, a company that provides live video chat for converting website visitors, faced the challenge of scaling its outbound sales efforts. They needed a way to automate the process of finding highly targeted leads and enriching them with accurate contact information, moving beyond manual prospecting that was either too broad or too time-consuming. They turned to the vendor Clay to solve this problem using its data enrichment and automation platform.
Using Clay, a ServiceBell employee built a workflow that scraped a list of potential clients, used AI and Google search to find their domains, and then enriched that data to identify decision makers and their verified email addresses. This entire process, which took only an hour to set up, allowed for highly personalized outreach. The solution implemented by Clay delivered significant results: ServiceBell booked 5-10 meetings on the first day and a total of 30 meetings within the first few weeks, already securing a customer from the campaign.
Jacob Tuwiner
Head of Growth