Case Study: The Sweat Shop achieves $18.5K incremental revenue and increased brand awareness with ClassPass

The Sweat Shop - Customer Case study

The Sweat Shop, a boutique fitness studio in Missoula, MT, struggled with exposure and brand awareness after shifting from yoga to strength training and cycling. To reach more local clients and simplify operations, owner Bonnie Bell joined the ClassPass partner program in January 2018 and began listing classes on the ClassPass platform.

ClassPass helped by driving new traffic, offering reporting tools and partner resources (like user reviews and the After Class blog) and simplifying booking and attendance management. Since joining ClassPass, The Sweat Shop has logged 2.3k ClassPass reservations from 300 unique users and earned $18.5k in incremental revenue, outcomes Bonnie credits to ClassPass’s exposure and support.

The Sweat Shop

Bonnie Bell

Owner