Case Study: Glow Facial Bar increases bookings and earns $61.9K in incremental revenue with ClassPass

Glow Facial Bar - Customer Case study

Glow Facial Bar, a Cherry Creek facial studio in Denver owned by Karin Palmer, faced the common wellness challenge of filling open appointment slots amid increased local competition. In May 2018 they joined ClassPass as a studio partner to boost exposure and drive traffic by making their treatments bookable through the ClassPass membership platform.

ClassPass enabled Glow Facial Bar to monetize unbooked appointments and attract new customers, resulting in 1.3k ClassPass reservations, $61.9k in incremental revenue, and 800 unique ClassPass users in one year, along with a noticeable increase in bookings and re-bookings; the studio also gained access to ClassPass’s data and tools to continue optimizing scheduling and growth.

Glow Facial Bar

Karin Palmer

Owner