Case Study: Pure Green Lakeview boosts revenue and fills off-peak traffic with ClassPass

A ClassPass Case Study

Preview of the Pure Green Case Study

Pure Green - Customer Case Study

Pure Green Lakeview, a Chicago juice and wellness café, struggled to reach customers beyond its regulars and faced low traffic during off-peak hours that made staffing and inventory inefficient. To broaden reach and fill slow periods, Pure Green partnered with ClassPass by listing their business on the ClassPass app.

By working with ClassPass and using the ClassPass–Square integration to process orders and track inventory, Pure Green became discoverable to wellness-minded users, filled slower times, and strengthened local studio partnerships. In the first five months ClassPass drove 468 orders, generated $4,598 in revenue, and delivered 40% month‑over‑month growth in ClassPass orders, with many first-time visitors turning into repeat customers.


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