Case Study: Passaic Public Schools achieves unified family communication with ClassDojo

Passaic Public Schools connects 90% of families with ClassDojo

Passaic Public Schools faced a significant challenge in managing fragmented communication across its 16 campuses, serving nearly 12,000 students. With each school using different systems, teachers spent excessive time on rostering and troubleshooting, while families struggled with multiple apps, leading to missed updates and a particular disconnect for multilingual families. To address this, the district partnered with ClassDojo, implementing its ClassDojo for Districts service.

The solution involved unifying district-wide communication on the ClassDojo platform, featuring automated SIS rostering and real-time translation. The rollout led to over 90% of families becoming personally connected, saved teachers and administrators significant time, and gave district leaders clear visibility into engagement. The measurable impact included strengthened trust and equitable access, exemplified by one parent's emotional response to receiving her first translated message in Spanish, making her feel part of the school community.