Case Study: Shining Star Therapy achieves rapid hiring — 6 hires in 3 months and 20+ in a year with Clarity's recruiting website and therapist portal

Shining Star Therapy - Customer Case Study

Shining Star Therapy (SST) is an in‑home and daycare therapy provider for infants and children with developmental delays that was losing business because it couldn’t hire enough therapists—its old website discouraged applicants (for six months prior to the redesign, 300 Indeed leads produced zero applications). SST engaged Clarity to handle branding, design, development and integrations, using a WordPress-based site and custom development to focus the site on recruiting and operations.

Clarity delivered a new logo, marketing collateral and a mobile‑responsive WordPress site plus a secure backend therapist portal (online calendars, payroll/benefits access, PTO requests, patient consent/HIPAA PHI uploads, resources and integrations with job systems) using custom HIPAA code and plugins like Gravity Forms. The result: within three months SST hired 6 therapists and within a year more than 20—turning the site into a measurable recruiting and operational tool while enabling new patient signups and other HIPAA‑compliant services.

Shining Star Therapy