Clarity
43 Case Studies
A Clarity Case Study
Petroleum Solutions, Inc. (PSI) engaged Clarity to redesign and modernize its corporate website to better reach petroleum-industry executives and management. PSI needed a credible, easily editable site with a custom location map and JavaScript rollovers, plus improved organic search visibility and a mobile-responsive design; Clarity proposed a solution using the DNN Evoq CMS and certified SEO services.
Clarity implemented a customized, cross‑browser, div‑based site on DNN Evoq, migrated content, optimized on‑page SEO, and later built a responsive template using HTML5/CSS3 and Bootstrap. The project delivered an estimated 100–200% increase in organic search traffic, improved lead generation and credibility, and enabled PSI staff to update content without technical support.