Case Study: CoServ Electric Co-op achieves a reliable, mobile‑responsive website and real‑time energy insights with Clarity

A Clarity Case Study

Preview of the CoServ Electric Co-Op Case Study

CoServ Electric Co-op - Customer Case Study

CoServ Electric Co-op, a not‑for‑profit cooperative serving more than 150,000 members, faced a legacy website built on DNN 5 that was unstable, slow, lacked load‑balancing or failover, allowed dirty form data, wasn’t integrated with their Oracle back‑office, and couldn’t show members real‑time energy usage or easily surface hundreds of pages of content. Clarity was engaged to solve these issues, proposing a network redesign and CMS upgrade (to DNN Evoq Content Professional) along with hosting, load‑balancers and failover.

Clarity implemented the network and Rackspace hosting design, upgraded the site to DNN Evoq, delivered a mobile‑responsive custom template and mega‑menu, built hundreds of custom modules (including an interactive real‑time energy map), added form validation and a real‑time Oracle integration via Clarity Connect™, and performed SEO and social integrations. The result for CoServ Electric Co‑op is a highly performant, mobile‑friendly site with single‑click navigation, secure bill pay, improved data quality, real‑time energy visibility and enhanced member communication—benefiting their 150,000+ members and supported by ongoing SEO work from Clarity.


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