Case Study: On triples testing velocity and unlocks new optimization opportunities with Clarisights

How On scales efficiently through 3x more tests and new optimization levers

The sportswear company On faced a challenge in scaling its digital marketing efforts due to an over-reliance on its data team for insights. Their existing business intelligence tools lacked the flexibility for rapid, daily campaign optimization, creating a bottleneck that hindered their ambitious growth targets. To become more agile, they needed a solution that would empower their marketers with self-service analytics.

By implementing Clarisights, On consolidated its marketing data into a single platform, enabling its global team to independently explore data and generate insights in minutes. This self-service approach from Clarisights resulted in the marketing team running three times more tests and uncovering new optimization opportunities across channels like paid search and social media, ultimately driving more efficient growth and freeing the analytics team to focus on high-value strategic work.

On

Adam Madacsi

Head of Marketing Analytics