Claris
110 Case Studies
A Claris Case Study
Henry Schein Dental, a division of Fortune 500 Henry Schein, supplies tens of thousands of dental products to practices nationwide. Sales consultants had to carry bulky printed catalogs and collateral, which was cumbersome and led to slow customer responses and wasted overprinted materials.
The company implemented a custom solution built on the FileMaker Platform (including FileMaker Go for iPad) to give consultants instant access to searchable literature, PDFs, printing and event registration; a PHP web front end supports non‑iPad users. Developed in about three months with MC Services and hosted on FileMaker Server, the system improved sales productivity and customer responsiveness, reduced printing waste and inventory costs, and helped project an innovative, faster time‑to‑market image.
Jon Baucom
Director of Marketing, Equipment and Technology Group