Case Study: Searcheye simplifies its fragmented marketplace stack with Clarify

Searcheye tackles stack complexity with Clarify's modern data architecture

Searcheye, an early-stage marketing technology startup, faced significant challenges managing customer data across their fragmented tech stack, which included HubSpot, Intercom, Zendesk, and various other tools. This disjointed system led to confusion, a lack of a unified customer record, and artificial limitations from their existing platforms, preventing the company from having a clear view of customer interactions across their dual-sided marketplace.

The company implemented Clarify as their unified go-to-market platform. The solution provided unlimited custom fields, seamless Gmail integration, and a flexible data structure that eliminated previous technical constraints. As a result, Clarify gave Searcheye complete visibility into all customer interactions, creating a reliable source of truth and transforming their operations by unifying their entire tech stack into a single, coherent system.

Searcheye

Chris Porteous

Co-Founder & CEO