Case Study: International Mobile App Software Company improves photo curation and user engagement with Clarifai

Using Computer Vision to Organize and Curate User Generated Content

International Mobile App Software Company, a popular mobile photo editing app company in China, wanted a simpler way to process images based on the content of the photo itself. With a large library of text templates and photo filters already in place, it looked for a single-step picture processing approach that could help users turn ordinary photos into better-looking content more easily.

The company chose Clarifai’s computer vision and AI platform, using its automated data labeling and metadata generation to organize and curate user photos and suggest the most appropriate filters, text, and stickers. Clarifai helped the company improve data labeling accuracy by 90%, increase its user community by 15%, and speed time-to-value for photo curation by 10x.