Case Study: North Central London Cancer Alliance raises awareness of cancer symptoms with Claremont

North Central London Cancer Alliance builds reusable cancer awareness materials with Claremont in late 2020

North Central London Cancer Alliance, a regional health organization, was facing a significant decline in people reporting potential cancer symptoms to their GPs by late 2020. They commissioned the vendor Claremont to support a communications campaign to address this challenge and encourage people to contact their doctors.

Claremont implemented a solution focused on co-design and deep community engagement. They recruited healthcare professionals and local residents to serve as campaign ambassadors, and cultivated key partnerships with Voluntary and Community Sector organisations to reach into the heart of local communities. Claremont's work built capacity by training local staff and creating a reusable bank of campaign materials, leaving a lasting legacy for the alliance.

North Central London Cancer Alliance