Case Study: ING Direct Italy achieves rapid branch rollouts and 50% lower app management costs with Citrix XenApp

For efficiency, ING Direct Italy banks on Citrix XenApp solution

ING Direct Italy, part of the world’s largest direct bank, set out to expand its low-cost, web- and ATM-based branch model across the country. The challenge was to provision and deliver banking applications quickly and securely to many retail branches without adding IT complexity or overhead.

By deploying Citrix XenApp to centralize and virtualize applications, ING Direct Italy can deliver apps from the data center to any device, rapidly scale branches, and manage software centrally. The rollout cut branch startup time to about three weeks, lowered application management costs by up to 50%, improved IT response and security, and streamlined bandwidth to deliver a faster, more consistent customer experience.

ING Direct Italy

Daniela Noviello

Vice President of Information Technology