Cision
65 Case Studies
A Cision Case Study
Nardi Media, a Washington, D.C.–based publicity firm specializing in broadcast placements for authors and other clients, needed to scale its media outreach without overloading its infrastructure. As the team grew, maintaining in-house contact lists and executing bulk email pitches became unreliable and inefficient, prompting a search for a more targeted, robust solution.
The firm adopted Cision Communications Cloud to build targeted media lists, access detailed contact profiles (including niche and podcast outlets), and send pitches without crashing their systems. The user-friendly platform and improved workflows saved time, boosted productivity, and expanded Nardi Media’s network—helping secure placements such as FOX News and CBS’ The Doctors—and positioned the agency to add monitoring to its toolkit.
Ashley Bernardi
Founder & Publicity Director