Case Study: Design Hotels achieves stronger global PR storytelling with Cision Communications Cloud

Design Hotels Takes the World on a Storytelling Journey Featuring Unique Owner-Operators Using Cision Communications Cloud

Design Hotels needed a more bespoke PR approach to promote the distinct stories behind its globally distributed, owner-operated hotels. To manage outreach across travel, lifestyle, business, food, and design media, the team standardized on Cision Communications Cloud and worked with Cision to support its media relations and newsroom efforts.

Cision helped Design Hotels build targeted journalist lists, schedule one-on-one meetings, and create a multimedia newsroom on its website. The result was faster campaign planning, stronger media relationships, and more effective coverage, with success measured by reach, reputation, and audience quality.

Design Hotels

Kai Simon

Design Hotels Director of Public Relations