Case Study: Solihull College and University Centre builds stronger relationships and referrals with Salesforce from Cirrico

Solihull College and University Centre unifies 7 colleges and universities with Cirrico

Solihull College and University Centre needed to unify a collaborative group of seven colleges and universities under a single platform. Their challenge was to manage opportunities, courses, and apprenticeship referrals across all these organizations without information being siloed, aiming to better serve employers and students. They partnered with Cirrico to implement a Salesforce solution to act as this single source of truth.

Cirrico configured the Salesforce platform to enable secure data sharing across the different member institutions, ensuring staff could access and cross-sell opportunities regardless of their home organization. This created a unified way of working and provided better insight into employer needs. According to a college representative, the system fostered a significant cultural shift, led to growth in short course referrals, and established a solid platform for future expansion, directly helping more young people secure apprenticeships.

Solihull College and University Centre