Case Study: UGG Australia achieves 1.2M+ impressions with The Cirqle

UGG Australia - Customer Case Study

UGG Australia engaged The Cirqle to execute an influencer marketing campaign to promote their #MyClassicStyle initiative. The challenge was to achieve significant reach and engagement efficiently while managing campaign costs effectively.

The Cirqle implemented a campaign using its influencer community and proprietary technology. The solution dramatically outperformed expectations, generating over 1.2 million impressions and 21,305 engagements from 102 posts. The Cirqle also delivered a massive cost reduction, attracting over 300 applicants and 36 bonus posts, achieving an effective CPM of €17.72, far below market average.

UGG Australia