Case Study: LEKKER Bikes achieves 5.8x ROAS with The Cirqle

LEKKER Bikes leverages The Cirqle's Platform to Scale Brand Awareness and RoAS across Europe

LEKKER Bikes, a Dutch bicycle brand expanding across the Netherlands and Germany, wanted to increase brand awareness and drive sales in its key urban cycling markets. To do this, the team used The Cirqle’s creator platform and partnership ads to streamline paid creator marketing and reach more relevant audiences with authentic content.

With The Cirqle, LEKKER Bikes worked with creators in both countries, producing carousel and reel content tailored to each market. The campaign delivered a weighted average RoAS of 5.7x, a 1.9% CTR, and a €17.23 cost per add-to-cart, helping LEKKER Bikes turn creator content into a measurable performance channel.

LEKKER Bikes

Paulina Nordgren

Marketing Executive