Cirkle

Cirkle is built to capitalise on the intersection of brand purpose and brand engagement. They partner with purpose driven multi-brand owners and leaders to build trusted relationships that deliver strategic and business difference. Their team has unparalleled expertise in retail trade, B2B, corporate and consumer communications which demonstrably increase distribution, drive purchase and engagement, and build and protect brand reputations. They champion an unwavering focus on cultural innovation, social inclusion, diversity and culture best practise.

Case Studies

Showing 43 Cirkle Customer Success Stories

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How did we increase engagement and brand advocacy amongst the on-trade (Bartenders) for Absolut in the highly competitive premium vodka category

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Aldi - Customer Case Study

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How did we launch a new Aquafresh Advance kids’ toothpaste and engage teachers, parents and children all at the same time, in what is a low interest category for children

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How did we create cut-through and sales for Aunt Bessie’s in convenience stores, during the critical Christmas trading period and at a time when retailers lacked engagement with the ‘frozen’ category

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How did we bring Birds Eye's health-driven 'Eat in Full Colour' campaign to life in a relevant way that would engage parents and kids

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How did we cut through the Christmas clutter to get Birds Eye noticed and talked about

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How did we counter the annual January slump in Birds Eye Waffles without any new news or new product innovation

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Birds Eye - Customer Case Study

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How did we drive the highest sales, share and traffic for the year on Amazon for Breathe Right nasal strips at a time when there was no new product news

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How did we create cut-through in the highly competitive soft drinks sector and cement Britvic as category leader

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How did we generate stand-out for Europe's largest independent coffee house, Caffè Nero, in the highly competitive high street coffee sector

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How did we launch Corsodyl’s TVC to pharmacists and grocery retailers to ensure they stocked up on the brand

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How did we drive fame amongst Gen Z and Millennial consumers around Doritos’ ‘Locos Tacos’ hybrid collaboration with the iconic Taco Bell

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Dreamies - Customer Case Study

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Dreamies - Customer Case Study

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How did we create noise, engagement and sales for Energizer’s new Eco Advanced battery (the first battery made with recycled batteries) - in what is historically a low engagement category

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How did we support Ferrero in cementing relationships with its convenience retail customers to mutually grow each others’ businesses

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Flora Plant - Customer Case Study

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How did we create news and shareworthy content for Goodfella’s new ‘The Godmother’ TVC for what is essentially a commercially-driven campaign

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Green Cuisine - Customer Case Study

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How did we engage mums with HiPP Organic babyfood in a fiercely loyal category

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How did we amplify JFM’s official sponsorship of the NFL games

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How did we drive reappraisal for the ‘Just for Men’ range of male grooming product/grey hair colourants in the UK when it had been stigmatised as a ‘brand for my dad’

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How did we influence retailers about the incremental Easter sales opportunity for Ferrero’s Kinder Joy npd in the highly competitive confectionery category

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Mars Petcare - Customer Case Study

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How did we get Premier Foods’ McDougalls cooking ingredients brand top of mind amongst caterers in the educational foodservice sector

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How did we help retail giant, Morrisons, develop its npd innovation pipeline and create fresh produce ‘sell outs’

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How did we create editorial coverage and talkability around the launch of Roald Dahl’s limited edition BFG cakes and on-pack promotion - which is essentially a non newsworthy, commercially-driven campaign

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How did we drive fame for Mr Kipling’s limited edition Valentine’s cakes – capturing the imagination of influencers and the public in the massively cluttered Valentine’s Day space

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How did we engage consumers with GSK’s ‘Night Nurse’ cold & flu relief in what is a heavily regulated sector

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Noble Foods - Customer Case Study

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Nutella - Customer Case Study

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How did we drive fame and distinction for Pernod Ricard’s iconic Scotch whisky portfolio

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How did we make a positive impact on the on-trade during Christmas seasonal peak for Pernod Ricard UK and its brand portfolio including Malibu, Kalua, Havana Club, Beefeater

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How did we elevate brand awareness for the UK’s largest pet care company

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How did we drive reappraisal for Premier Foods’ reputation – from a business in turmoil, to a first choice for talented marketers

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Premier Foods - Customer Case Study

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Robinsons - Customer Case Study

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How did we generate positive talkability around the benefits of using Sensodyne’s new Sensitivity & Gum toothpaste, in what is a relatively ‘dry’ category

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How did we go beyond creating awareness to generating interactive engagement for Tic Tac to support its new ‘Open Up’ TV ad

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Toffifee - Customer Case Study

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Urban Fruit - Customer Case Study

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How did we alert retailers to Walkers' biggest ever Christmas campaign, featuring Mariah Carey

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