Case Study: University of South Wales achieves greater student engagement with Circus 360 Video Suite

University of South Wales creates seven 8K 360 videos in five days with Circus

The University of South Wales, a proud institution with multiple campuses, wanted to bring its locations to life for prospective students unable to visit in person and demonstrate its commitment to innovation. Circus helped them achieve greater cut-through by switching from traditional flat video to an immersive 360 Video Suite.

Circus captured high-quality 360 video content across seven locations over five days, using drones and specialized rigs. They produced a suite of seven 8K 360 videos, each showcasing a campus with motion graphics and animated captions. The videos were deployed on the university's website and optimized for VR headsets, creating a powerful attraction and conversion tool that helps USW stand out from its competitors.

University of South Wales