Case Study: SaleCycle achieves faster feature delivery with CircleCI

SaleCycle chooses CircleCI to ship features faster

SaleCycle, a UK-based behavioral marketing firm, was dealing with slow, resource-heavy legacy infrastructure as it migrated from Java and .Net systems to a microservices architecture and AWS. To speed up development and reduce complexity, the company chose CircleCI for CI/CD, looking for an easy-to-configure tool that would integrate smoothly between GitHub and AWS.

CircleCI helped SaleCycle standardize build, test, and release workflows, streamline deployments, and support fast rollbacks for individual microservices. With CircleCI, SaleCycle now averages about eight minutes per deployment, helping engineers ship bug fixes and new features faster and deliver value to customers more quickly.

SaleCycle

Lukas Brusokas

Senior AWS Engineer