Case Study: Nubank achieves digital dollar access for millions in Brazil with Circle’s USDC

Nubank brings digital dollar access to 100M+ Brazilians with Circle USDC

Nubank, a major Brazilian financial institution, sought to provide its customers with simple and cost-effective access to the US dollar. The challenge was that traditional methods for dollar access in Brazil were slow, expensive, and fragmented, with high fees and impractical processes for everyday users. Partnering with Circle and using its USDC product, Nubank aimed to democratize digital dollar access for its vast customer base.

Circle's solution provided a technically sound and regulatory-compliant framework for integrating USDC into Nubank's platform. This partnership enabled Nubank to offer a seamless user experience for holding and moving digital dollars. The results were significant, with over 100 million Brazilians gaining access and 25% of new crypto investors on Nubank choosing USDC as their first purchase. Circle's involvement helped Nubank successfully pioneer digital dollar access, leading to a 30% increase in USDC trading volume in the first half of 2025.

Nubank