Case Study: Glucose Guide boosts engagement and brand perception with Circle's branded app

Glucose Guide boosts mobile engagement 36% with Circle

Glucose Guide, a community for people with diabetes founded by Mila Clarke, faced the challenge of a fragmented user experience. Their members had to use two separate apps—a Circle-powered community and a standalone food journaling tool—which required different logins and subscriptions, creating significant friction and hindering engagement.

Using Circle’s custom app builder, Glucose Guide seamlessly integrated its food journal directly into its branded mobile app in under ten minutes. This solution created a single, unified experience with one login. The results were impressive, including a 36% increase in average mobile engagement time, a 34% rise in live coaching session attendance, and over 300 unique signups on the first day. Circle enabled Glucose Guide to boost member engagement and build a stronger, more trusted brand.

Glucose Guide