Case Study: Skimlinks Builds a Leadership Pipeline with Circl

Skimlinks builds a leadership pipeline with Circl for 6 new managers

Skimlinks, a content monetization platform with over 85 employees, faced the challenge of scaling its business without losing its culture or talent. As the company grew, it needed to turn its top performers into effective new managers but struggled to find a leadership programme that was engaging and impactful enough. The vendor, Circl, provided its Inclusive Leadership Coaching & Development Programme to address this need.

Circl's solution matched six new Skimlinks managers with young Future Leaders from underrepresented backgrounds for a reciprocal coaching experience, supplemented by expert-led workshops. The programme resulted in overwhelmingly positive feedback, with participants reporting higher engagement, stronger emotional investment in their learning, and a better understanding of inclusive leadership. Skimlinks was so impressed that it began plans to integrate the Circl programme into its long-term development strategy.

Skimlinks