Case Study: World Premier Technology Company saves time and money with Cint

Cint saves researchers at the world’s premier technology company time and money

Researchers at a world premier technology company sought a more efficient and cost-effective way to understand its diverse global audiences. Their internal market research processes were slow and cumbersome, struggling with finding niche respondents, meeting quotas, and adhering to strict privacy regulations. This was a significant challenge for the company's fast-paced environment.

The company integrated its own internal research tool with Cint's Insight Exchange using Cint's Buyer API. This solution provided instant access to a massive, global pool of survey respondents, enabling researchers to launch projects in seconds and fill quotas quickly. The result was a dramatic increase in efficiency; over 600 surveys were launched by 147 researchers, gathering data from nearly 250,000 respondents across 23 countries. Researchers reported receiving data within 24 hours, easily sticking to budgets, and experiencing the process as a "game-changer." Cint's platform also ensured full compliance with all privacy regulations.