Case Study: Oilstop Drive Thru Oil Change boosts car count and lead volume with Cinch

Oilstop Drive Thru Oil Change collects 100,000 leads with Cinch

Oilstop Drive Thru Oil Change was struggling to coordinate marketing and drive repeat visits across its multiple locations. The company, which was sending only one generic email per month, found it difficult to segment audiences or measure campaign effectiveness. They turned to the marketing platform Cinch for a solution.

Cinch implemented a comprehensive strategy that included weekly emails, audience segmentation, and optimized Google Search Ads landing pages to capture leads. This approach resulted in a significant increase in mid-week car counts without a decline in weekend business. The vendor's system successfully collected 100,000 new leads, which were then nurtured through automated journeys, allowing Oilstop to quickly launch targeted campaigns to boost revenue.

Oilstop Drive Thru Oil Change