Cinch
9 Case Studies
Case Study: Oilstop Drive Thru Oil Change boosts car counts and leads with Cinch
A Cinch Case Study
How Cinch helped boost mid-week car count by 28% at Oilstop thanks to targeted email campaigns
Oilstop Drive Thru Oil Change, with marketing manager Jay Ferrick, faced challenges with marketing tools that lacked industry-specific features and control. Their previous vendors, Throttle and Klaviyo, were either not flexible enough or not tailored for the automotive service industry, limiting their ability to manage email campaigns effectively.
By implementing the Cinch marketing platform, Oilstop gained a tailored solution with full control over communications. Using Cinch's targeted email campaigns, automated journeys, and direct mail, they significantly increased mid-week car counts and gathered over 100,000 leads. The results included an immediate impact on revenue from emails, with approximately 27% of transactions attributed to campaigns within the first 72 hours.
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Oilstop Drive Thru Oil Change
Jay Ferrick
Marketing Manager