Case Study: Rusty Birds achieves 40% sales growth and saves 18 hours per week with Cin7 Core

Rusty Birds - Customer Case Study

Rusty Birds, founded by Jay and Madeleine Crowdus in Colorado, makes hand-crafted rustic metal bird silhouettes for retail and wholesale customers through Shopify, Amazon and eBay. Rapidly growing demand, two warehouse locations and a dedicated wholesale site created operational pain points: sales and inventory were not synchronized across channels, shipping costs and carrier selection were time-consuming to calculate, and production and fulfillment planning often lagged behind demand.

Implementing Orderhive centralized their multi-channel, multi-warehouse operations and automated order processing, inventory sync, warehouse management and QuickBooks accounting (with custom billing mapping). The result: they saved about 18 hours per week, achieved an 80% fulfillment ratio, increased sales by 40%, lowered logistics overhead and freed the founders to focus on product design and customer service.

Rusty Birds

Madeleine Crowdus

Artist