Case Study: SitelogIQ Generates 30+ Qualified Appointments with CIENCE Outbound SDR

SitelogIQ generates 30+ appointments with CIENCE

SitelogIQ, an ESG and sustainability program manager, faced a challenge scaling its B2B sales pipeline. With only a single in-house sales development representative (SDR), its team was spending too much time on lead generation instead of closing deals. To achieve its aggressive growth goals without straining internal resources, SitelogIQ partnered with vendor CIENCE to implement a managed outbound SDR service.

CIENCE used SitelogIQ's ideal customer profile to conduct data-driven research, pinpointing key decision-makers in environmental, sustainability, and operations roles. The solution generated over thirty qualified appointments, with over two-thirds coming from personalized phone outreach. The results were so significant that SitelogIQ noted landing just one or two customers would pay for the CIENCE program ten times over, leading them to renew the partnership.

SitelogIQ