Case Study: Okta achieves 1M+ contact enrichments and 2,800 hours saved with CIENCE data research

Okta enriches 1M+ B2B contacts with 99.9% accuracy using CIENCE

Okta, a leading independent provider of identity for the enterprise, faced challenges scaling its outbound lead generation. Their sales teams were spending excessive hours on manual contact research, using tools that often provided decayed data with inaccurate email addresses and phone numbers for key decision-makers. To aggressively scale its lead gen and gain a competitive edge, Okta sought an expert external partner for prospect data and lead generation services, ultimately choosing CIENCE.

CIENCE implemented its data research services to enrich Okta's contact database. The solution involved a dedicated team using proprietary tools and human verification to research and enrich over 1 million B2B contact records with 99.9% accuracy. This saved Okta's teams 2,800 hours per week, enabled 50x faster data processing, and provided the sales intelligence needed to scale outbound efforts and support significant pipeline growth.

Okta