Case Study: NEOU books 22 B2B appointments in under 3 months with CIENCE

NEOU books 22 B2B appointments in under 3 months with CIENCE

NEOU Fitness, a company providing on-demand workout classes, faced the challenge of rapidly scaling its B2B corporate wellness outreach. The small company had an ambitious goal to provide its fitness services to 100,000 corporate employees by the end of 2020 but lacked the internal resources to run a large-scale outbound campaign. They partnered with CIENCE to launch a multi-channel campaign targeting ideal corporate partners.

CIENCE implemented a solution that included a dedicated SDR team, a campaign strategist for customized messaging, and multi-channel outreach across email, phone, and LinkedIn. The results were immediate and significant; on the very first day of email outreach, a meeting was secured with Goldman Sachs. In under three months, CIENCE generated an average of 35 new targeted contacts per day and booked 22 corporate appointments, with monthly appointment volume doubling over the course of the campaign.

NEOU