Case Study: Name Bubbles books 250+ B2B appointments while transitioning from B2C to B2B with CIENCE

Name Bubbles books 250+ B2B appointments with CIENCE

Name Bubbles, a B2C manufacturer of custom name labels, faced the challenge of transitioning to a B2B sales model. Without an internal sales team or outbound infrastructure, they needed expertise to generate leads and secure appointments in new verticals like childcare and elderly care facilities. They partnered with CIENCE for its lead generation and appointment setting services.

CIENCE implemented a multi-channel outbound strategy that included creating a sales playbook, executing cold email campaigns, and performing targeted phone outreach. A key tactic was offering free samples to prospects. This solution secured over 250 appointments in one year, with email open rates of 40% and appointment rates of 15-20%. CIENCE helped Name Bubbles successfully validate and enter the B2B market.

Name Bubbles