Case Study: Learning Ally secures 60+ sales appointments with CIENCE

Learning Ally secures 60+ sales appointments in 4 months with CIENCE

Learning Ally, a non-profit organization focused on increasing literacy, struggled to reach K-12 school decision-makers like principals and superintendents due to limited marketing resources and a lack of accurate contact data. They partnered with the vendor CIENCE for its lead generation and appointment setting services to overcome these challenges and build their clientele.

CIENCE implemented a multi-channel outbound strategy using phone, email, and LinkedIn, leveraging its extensive data capabilities to find accurate contacts even at private schools. This solution secured over 60 sales appointments in the first four months, averaging 17 per month. Two-thirds of these appointments were driven by phone calls, demonstrating the high impact of CIENCE's targeted approach.

Learning Ally