CIENCE, Inc.
224 Case Studies
A CIENCE, Inc. Case Study
Joveo, a programmatic job advertising platform, partnered with CIENCE to outsource its lead generation. The challenge was to target managers through C-level roles in specific verticals like nursing and retail, focusing on large organizations with over 300 open jobs to fill, in order to decrease cost per lead and free its sales reps to focus on warm prospects.
CIENCE implemented a multichannel solution using coordinated email, phone, and LinkedIn campaigns tailored to Joveo's sales cycle. As a result, Joveo generated hundreds of new leads and connections. The engagement with CIENCE successfully decreased the cost per lead and enabled sales representatives to spend more time with customers.