Case Study: Give and Take achieves 85 meetings and a predictable outbound pipeline with CIENCE, Inc.

How CIENCE Orchestrated Outbound Sales For the Interactive App Give and Take

Give and Take, maker of Givitas and the Reciprocity Ring, is a computer software company that helps enterprises share knowledge and build relationships. Facing a large market opportunity, Give and Take needed predictable U.S.-based lead generation to boost outbound sales, targeting director-level and HR/people leaders at organizations and associations with 5,000+ employees or members, so they engaged CIENCE, Inc. for outsourced sales development.

CIENCE, Inc. implemented a data-driven outbound program—precise research, list-building, personalized email/LinkedIn/landing-page outreach, prospecting, appointment-setting, and pitch writing—which delivered more than 70,000 emails, strong open rates, and consistent double-digit qualified meetings each month. The campaign produced 85 meetings, surpassed Give and Take’s expectations, and introduced predictable outbound pipeline growth, with the customer calling CIENCE, Inc. an integral extension of their team.

Give and Take

Sarah Allen-Short

Vice President of Sales and Marketing