CIENCE, Inc.
110 Case Studies
A CIENCE, Inc. Case Study
Turn Technologies, a provider of HR software for on-demand labor, needed to build a pipeline and win its first customers while targeting a narrow ideal-customer profile (on‑demand companies segmented by fundraising). Turn Technologies engaged CIENCE, Inc. to provide lead generation and contact-data services to identify decision-makers and populate their sales funnel.
CIENCE, Inc. used a blend of human research and software to deliver rich contact lists (typically 17–20 data fields per lead) at a cadence of 30–50 prospects daily (150–250 weekly), uncovering about 150 companies not in Turn Technologies’ original pipeline. The program maintained high deliverability (bounce rates under ~7%), supported outreach that moved prospects from awareness to production, and produced approximately a 10% conversion rate.
Andrew Patterson
Vice President