Case Study: Emperitas achieves a streamlined sales pipeline and quality outbound leads with CIENCE, Inc.

How CIENCE Generates Qualified Leads and Achieves Business Objectives For Emperitas

Emperitas, a subscription-based business intelligence and data analytics firm serving financial, eCommerce, health, SaaS, and consumer product verticals, faced setbacks in business development and needed to optimize its sales cycle, target prospects that matched its ideal customer profile (ICP), and generate higher-quality leads. To address this, Emperitas engaged CIENCE, Inc., which coordinated lead-generation efforts and conducted market research and multi-channel cold outbound campaigns tailored to their ICP.

CIENCE, Inc. implemented iterative research-driven outreach and multi-channel outbound campaigns that integrated with Emperitas’ sales and executive teams. The effort produced positive returns toward quarterly sales goals, expanded brand awareness among target customers, streamlined the sales pipeline, and delivered higher-quality leads — outcomes reflected in a five-star overall evaluation from Emperitas.

Emperitas

Luciano Pesci

Chief Executive Officer