Case Study: Alicat Scientific achieves targeted lead generation and accelerated market launch with CIENCE, Inc.

How CIENCE Generates Leads and Conducts Orchestrated Outbound Marketing For Alicat Scientific

Alicat Scientific, a maker of custom mass flow controllers and advanced flow/pressure solutions, faced a shortage of a usable prospect database and needed an exhaustive list of ideal engineering customers in hard-to-penetrate sectors (vacuum deposition, physical vapor deposition, and atomic layer deposition) across Europe and North America. They engaged CIENCE, Inc. to drive sales development using targeted list building and outbound outreach (cold email and phone) to cultivate new leads.

CIENCE, Inc. researched target verticals (including biopharma), generated accurate contact lists, wrote email templates and phone scripts, and ran coordinated outreach with weekly check-ins—completing the project ahead of schedule. The campaign met the initial numeric goals, helped accelerate Alicat Scientific’s market investigation and product launch activities, and earned CIENCE, Inc. strong client ratings (Overall 4.5/5, Scheduling 4.5/5, Cost 4.0/5, Quality 4.5/5, NPS 4.5/5).

Alicat Scientific

Bernard M. Chaudoir

Market Manager